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What's Up With the Guitars Listed Multiple Times on eBay by Japanese Sellers? (Not a Scam)

What's Up With the Guitars Listed Multiple Times on eBay by Japanese Sellers? (Not a Scam) Current Inventory:
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Episode Guide:
0:14 - Is This a Scam?
1:50 - How It Works
3:18 - Why It is Wrong
3:56 - Why It Is Good 1+2
5:22 - Returns + Guarantees
7:29 - Nightmare Buy Story
8:41 - Returns Continued
9:18 - Things I Don't Have Answers For
/ How Much They Make
10:52 - How to ID a Legit Seller
11:23 - Final Thoughts

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Is It Safe to Buy the Guitars on eBay from Japan? ...and Why Are They Listed So Many Times?

The Story Behind the Guitars Listed Multiple Times at Different Prices by Japanese Sellers on eBay

Why Are There Guitars Listed Multiple Times on eBay by Japanese Sellers?

Why are there so many different listings for the same guitar offered at varying price points by multiple sellers and are always located in Japan when shopping on eBay? Let me answer this for you.

First off there are TONS of scams on eBay but this is not one of them. I repeat, this is not a scam. You have no reason to fear these listings or make posts complaining about them. If you do in fact order one of these instruments, one of two things will happen. The guitar will arrive in a few weeks time OR more often than not you’ll get a message saying the item is sold out as well as an offer for a full refund or a replacement item. Here’s why…

If you look further into these shops, you’ll notice the same thing about all of them. THOUSANDS of listings with varying backgrounds usually with very vague descriptions. I don’t care if you’re Norms Rare Guitars, you don’t have 7,000 different guitars listed for sale online. You might have them stored away in warehouses, but they are not offered online by an artsy photographer setting up new photoshoots for each of them. These shops do not own a SINGLE guitar. They have no inventory at all. Most times they are young entrepreneurs with a dream. They dedicate all their time to making these listings.


When you choose to buy something from a shop like eastislandcrew or guitar_trading_jp, you are most likely unknowingly purchasing from a guitar broker. A broker is someone who buys and sells goods for others. How much they upcharge is up to them, hence why you get different price points. Here in the USA, most people associate the term with a stock broker. There are times when people hire me as a broker to help them find rare guitars.

Once you have completed payment for the item, the broker will then take your money, contact the shop and purchase the instrument. From there, the instrument is then posted off to you. Since they have advertised thousands of items they can’t possibility check each one’s available everyday so this is why, more often than not you’ll get that “sorry – out of stock” message.

Now that you know how this works, you might feel ripped off and that this is kind of a dirty business scheme – or you want to do it yourself to make some easy money. Ethics vary culture to culture so while this might be acceptable to do in one country it might not be in others. For example, if you try doing this in the USA, people throw a fit and shut you down so fast which is why these types of listings on Reverb. I’m not even entirely sure if its acceptable in Japan, but it happens. What most people have a moral dilemma within this situation is they never disclose to you they are just brokering the deal which makes them feel lied to.

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